The Y’s Mission
To put Christian principles into practice through programs that build a healthy spirit, mind, and body for all.
The Y’s Cause
At the Y, strengthening community is our cause. Every day, the Y works side by side with our neighbors to ensure that everyone, regardless of age, income or background, has the opportunity to learn, grow, and thrive.
No other nonprofit is quite like the Y. With a footprint in more than 10,000 communities, the Y is best positioned to meet unique community needs and respond to chronic and emerging community issues.
About the Y
The Y is one of the nation and Owen County’s leading nonprofits, committed to strengthening communities in the areas of youth development, healthy living and social responsibility. For more information about the Y organization visit www.ymca.net
For Youth Development
Nurturing the potential of every child and teen. Nine Million youths are taking a greater interest in learning; making smarter life choices; and cultivating the values, skills and relationships that lead to positive behaviors, the pursuit of higher education and goal achievements. The Y is piloting and testing evidence-based models to significantly expand their ability to provide early learning programs in low-income and immigrant communities. This will better prepare children for success in school. The Y is partnering with the Lumina Foundation to expand access to college and provide financial aid to more than 40,000 low-income high school seniors.
For Healthy Living
Improving the nation’s health and well-being. Millions of adults and youth receive the support, guidance and resources needed to achieve better health and well-being. The Y recently announced, in partnership with United Health Care Group, the expansion of their Diabetes Prevention program. This evidence-based program has been shown to eliminate diabetes in 50% of participants and is projected to serve 400,000 people over the next five years. In nearly all 50 states, Ys are collaborating to create sidewalks and virtual farmers’ markets that bring healthy foods at low cost to neighborhoods without access to fresh fruits and vegetables.
For Social Responsibility
Giving back and providing support to our neighbors. Across the country, the Y helps give back and assist their neighbors by offering them opportunities to volunteer, advocate and support programs that strengthen community. Groups of individuals through their involvement in the Y and collaborations with policy-makers, are able to address many of the most critical social issues their communities face. The Y is committed to strengthening communities. Nationally they have been doing this for 160 years and hope to do it for decades to come. They view participation in their programs and services as a means to a greater end.
What’s New at the Y
For the first time in 43 years, the Y is unveiling a new brand strategy. The strategy is designed to increase understanding of the impact of the organization to the community so that more people take advantage of the Y’s unique capacity to foster lasting personal and social changes. The organization is changing how they talk about themselves so people better understand the benefits of engaging with the Y. They are simplifying how they describe the programs they offer so it is apparent that everything they do is designed to nurture the potential of children and teens, improving health and well being, and motivate people to support their neighbors and the larger community.
Moving forward, the YMCA will be known as “the Y.” That is how people refer to them informally. A more forward-looking logo replaces the logo that has been in place for 43 years. On a national level, the Y is making these changes because they want to increase their impact nationwide, and believe part of doing so involves helping people to understand what they do and why they do it.
Therefore, through their re-branding effort, the Y wants to help communities learn more about their work so they can help:
- More children deepen their positive values, commitment to service and motivation to learn
- More families build stronger bonds, achieving greater work life balances and becoming more engaged in their communities through the Y
- More individuals improve their well-being and connect with people who care